KSC Blog Featured Articles

By: Kevin Ward
There is a common rumor spreading that email marketing is “losing its value”, “dying off”, “outdated”, “kicking the bucket”, “not worth your time” - you get the idea. But as you can see from our past blog post, email marketing still has a lot to offer your business. You just need to know what you’re doing.   One of the reasons businesses gives email marketing the short end of the stick when preparing their marketing...
Questions to ask your web developer
By: Lori Highby
Seeking a company to partner with and trust to build your online presence can be nerve-racking and intimidating. The stories flood in over and over again how companies spent a ton of money and hated what they ended up with or even worse generated zero results from the end project. Here are a few questions that are critical to ask your web developer candidates for hire.   1. Can I see your portfolio and call these...
Free to Breathe
By: Laura Walsh
Keystone Click is proud to announce that we are joining the Free to Breathe movement to raise awareness about the toll that lung cancer takes each year as well as raise the funds to improve lung cancer research.   Over 228,000 people are diagnosed with lung cancer in the United States each year.  Lung cancer claims more lives than breast, prostate, and colon cancers combined.  The current 5-year survival rate is 16%....
ongoing website fees
By: Lori Highby
Owning a website is a lot like owning a car.   Think about it; you get to customize a website so it fits exactly what you need, you get what you pay for, and it requires maintenance.  Just like a car.     When you buy a car, you ask your mechanic or car salesmen about expected maintenance requirements. Similarly, talk to your web developer about website maintenance by asking upfront about the ongoing fees for your...
By: Kevin Ward
Keystone Click is proud to be participating in the 2014 South Suburban Chamber of Commerce’s 24th Annual Golf Outing. On August 18th Keystone Click will be golfing and sponsoring a hole! Who is the South Suburban Golf Outing Benefiting? The proceeds from the sponsors and golfers will help support the many activities of the Chamber. Many of the proceeds from the Golf Classic also go towards scholarships for a graduating...
By: Kevin Ward
There are thousands of E-Commerce websites at which to shop, making it easy for your site to get lost in the mix. Is your E-Commerce site converting viewers into buyers? What’s the point of having a great E-Commerce site with heavy traffic if your sales having nothing to show for it! Here are 5 simple ways to encourage people to click “purchase”.   1. Keep it Simple Start with the design of your website. No one can...
Hot colors for 2015
By: Dominica Latus
Do you know what the color of the year is for 2014? If not, think of colors that you’ve seen around you quite a bit over these last few months. Every year PANTONE searches the world to find a color that will influence many industries including fashion, home, industrial design, packaging and graphic design.  This year’s color, Radiant Orchid, is a vibrant purple with pink undertones.  I’ve seen this color especially take...