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Episode 39 – Memorable Brands, Hyper Targeting Via Location, and Google I/O and Lenses
By: Matt Curtis
This week, our hosts Matt and Anna have a discussion about memorable brands from the past few years, the line between creepy and helpful in location based marketing, and the Google I/O conference with their new Lenses app for your smartphone. Memorable Brands [6:15] Hyper Targeting Via Location [15:30] Google I/O and Lenses [23:10]   Memorable Brands From the Vonage jingle to the Pepsi logo, brands have been finding...
Episode 38 – The Importance of Branding, In Browser Instagram, Botting on Instagram, and Snapchat Stocks
By: Matt Curtis
This week, our hosts Matt, Anna, and Min, give a warm sendoff to Will in addition to diving into some great topics! From the major need to brand your company to features and practices on Instagram over to the major stock crash from Snap Inc, our hosts have you covered! The Importance of Branding [8:00] In Browser Instagram [15:20] Botting on Instagram [17:50] Snapchat Stock Plummets [23:25] The Importance of Branding...
Episode 37 – Sunny Co. Clothing, Facebook Live Moderation, and Snapchat’s Self-Serve Ads
By: Matt Curtis
This week, our hosts Matt, Will, and Anna explore what happens when you over promise on social promotions, Facebook’s major mishap on live videos, and self-serve ads on Snapchat. Join us every Monday for the latest and greatest of technology, marketing, and design! Sunny Co. Clothing [2:05] Facebook Live Moderation [10:15] Snapchat’s Self-Serve Ads [14:35] Sunny Co. Clothing Recently, the Sunny Co. Clothing company...
Audit your presence online
By: Lori Highby
With 6,586,013,574 online searches conducted a day worldwide, we know that the web is a powerful tool for any business!  You are likely a contributor in this large figure with the searches you are conducting daily.  Have you stopped and taken the time to search your own company from the perspective of your target customer?   Put yourself in your customer’s shoes and conduct some searches online mapping out that entire...
Episode 36 - Transactional Messaging, The Light Phone, and Instagram Hits 700 Million Active User
By: Matt Curtis
Welcome back to another week of Digital Natives with your hosts Matt, Anna, and Will! This week, they explore the rise in transactional messaging, the Light Phone, and another major milestone for Instagram. Tune in every Monday for the latest in technology, marketing, and design from the Digital Natives! Transactional Messaging [6:20] The Light Phone [14:45] Instagram Hits 7 Million Active Users [19:10] Transactional...
Getting Back to The Basics of SEO
By: Anna Manteufel
Regardless of your business’s positioning, it’s important to keep the basics in mind when aligning your content and messaging with the values of your consumers and potential leads. Contrary to popular belief, not every aspect of a business is in need of constant change and adaptation. Successful businesses can attribute their success to a good mix of both new and old methods of targeting consumers. When it comes to the “...
Episode 35 – #NugsForCarter, Fitbit Nails UX, Starbucks Unicorn Frappuccino’s, and Facebook F8 Recap
By: Matt Curtis
This week, our hosts Matt, Min, Anna, and Will discuss one of the biggest Twitter crazes to date, an amazing user experience, a crazy (successful) launch strategy, and mind boggling technology from Facebook. Tune in weekly to get all the latest in technology, marketing, and design! #NugsForCarter [3:50] Fitbit Nails the User Experience [11:45] Starbucks Unicorn Frappuccino [18:45] Facebook F8 Recap [24:10] #...