What is a customer profile?
A style guide is a document that contains all the information necessary to create collateral for your brand. It’s basically a bible that lays out the rules on how your brand should present itself to the world.
For many business owners, using an e-book is a great way to capture new leads for your business and create a great first impression on potential customers. While many people are able to efficiently write the e-book itself, the design is where they often struggle.
Winter has certainly settled in here in Wisconsin and with it came the bitter cold and the snow. While I am not a huge fan of winter, there is one thing that I know I can look forward to this time of year and that is next year’s Pantone color trends.
Selling online can lead to huge opportunities for your business. Developing an E-Commerce website will allow you to sell your product globally 24/7.
If you’ve been talking with any web company about a new design or redesign, you’ve most likely heard the term “wireframe” come up during discussions about the web development process.
As a web designer, one of the things I always look forward to is Pantone’s Color of the Year reveal. But to the surprise of many (myself included) Pantone actually picked TWO colors of the year for the first time.
Successful website design is a lot like building a house. Build something beautiful and functional, and people will want to stay for a while. But build something boring and inefficient, and people can't wait to leave. This means a lot of thought needs to go into your overall design strategy.